
Publicity
What a Press Kit Is Designed to Do
A press kit gives journalists a usable introduction to an entertainer or project, with selected facts and images that…
How promotion frames a performer, project or moment.

A press kit gives journalists a usable introduction to an entertainer or project, with selected facts and images that…
A public image is shaped by more than a performance. We look at the choices, conventions and formats that help entertainment stories reach an audience.